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A regional meeting with the ODGs of the Massif Central on Thursday, February 5, 2026

The Auvergne-Limousin Regional Delegation of the INAO is organizing another regional meeting with local ODGs on Thursday, February 5, 2026, in Saint-Flour (15). The theme “SIQO in the Massif Central: Rooted in Sustainability” will be the focus of the discussions. Register now!

Temps de lecture : 3 minutes

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Mots-clés

Durability
AOP "Cantal ou Fourme de Cantal" ©Comité Interprofessionnel des Fromages produits dans le département du Cantal et de ceux produits dans l’aire géographique de l’appellation d’origine Cantal (CIF)
AOP "Cantal ou Fourme de Cantal" ©Comité Interprofessionnel des Fromages produits dans le département du Cantal et de ceux produits dans l’aire géographique de l’appellation d’origine Cantal (CIF)

SIQO-certified sectors face numerous challenges: volatile markets, increasingly severe climate change, shifting societal expectations… Ensuring the sustainability of production through a comprehensive approach that encompasses the economy, the environment, climate, and social considerations is a key priority for all sectors operating under SIQO standards.

A Day Dedicated to Supporting You

This event will provide local ODGs with an opportunity to learn about the tools at their disposal, as well as the support mechanisms that can be utilized to embark on a sustainable approach. It will also facilitate the sharing of experiences and the exchange of ideas through hands-on workshops focused on very practical issues (reducing costs, optimizing value creation, defining distribution channels, renewing assets, etc.).

AOP "Pomme du Limousin" ©Association Pommes du Limousin
AOP "Pomme du Limousin" ©Association Pommes du Limousin

Schedule for the Day

Starting at 9:00 a.m.: Welcome
9:30 a.m.–12:00 p.m.: General Presentations

9:30 a.m.: Sustainability: Why and How?

  • The European Union’s Expectations Regarding Geographical Indications (PDO/PGI) in Terms of Sustainability
    Ms. Céline KEIDEL – Deputy Head of Unit for GIs – European Commission – Directorate-General for Agriculture and Rural Development (DG-Agri).
  • The INAO’s policies and work
    Messrs. Patrice CHASSARD and Pierre CABRIT, members of the INAO Permanent Council; Mr. Sylvain REVERCHON – Deputy Director of the INAO

10:15 a.m.: Supporting the transitions of SIQO-certified groups: methods, tools, and examples.
Mr. Sylvain DERNAT, INRAE – UMR Territoires.

11:00 a.m.: Mobilizing regulatory tools and funding

  • Testimonial: Sustainability agreements and target prices implemented by the wine cooperative sector
    Ms. Anne HALLER – Director of Vignerons Coopérateurs de France (via video conference)
  • Available “Massif Central” funding (Massif Central Commission). 
    Mr. Laurent ROBERT – Mountain and Regional Affairs Officer – DRAAF Auvergne Rhône-Alpes
  • Calls for Projects for GIEE / Agroecology Funding
    Ms. Annick JORDAN-DUPAS, Agroecology Project Manager, PRDAR Regional Coordinator, RID, Climate Change, and Biodiversity – DRAAF Auvergne-Rhône-Alpes
  • Regional Funding – Examples of Programs in the Auvergne-Rhône-Alpes Region
12:30 PM–2:00 PM: On-site lunch
2:00 PM–4:00 PM: Sharing experiences and discussions (choice of 2 discussion workshops)

2:15 PM: Session 1:

  • Reducing costs by pooling certain ODG tasks (human resources, inspections).

or

  • Optimizing value creation: optimizing product presentation and processing

3:00 PM–4:00 PM: Session 2

  • Choosing specific production methods and/or distribution channels: traditional channels / supermarkets / developing a farm-to-table supply chain.

or

  • Renewing assets within my supply chain—what actions are possible at the ODG level?

Additional Information and Registration

Thursday, February 5, 2026, in Saint-Flour
Hotel - Former Grand Séminaire Restaurant - 7 rue des planchettes - 15100 Saint-Flour
Registration due by January 31, 2026 (one person per form, but ODG representatives may attend in groups) 

Access the registration form

For additional information, contact the Auvergne-Limousin regional office of the INAO
Email: INAO-AURILLAC@inao.gouv.fr
Phone: 04 71 63 85 42 / 07 63 77 72 59

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