Logos and labeling rules for SIQO products
To ensure that consumers are properly informed, the marketing of products under official signs of quality and origin (SIQO) implies compliance with the various regulations in force.
General labeling rules SIQO labeling rules Product-specific rules
General labeling rules
General labeling rules for foodstuffs presented for sale naturally apply to SIQO products. In particular, they are governed by European Regulation (EU) n°1169/2011. They differ according to how products are packaged or presented (pre-packaged or not). These rules are specified on the website of the Direction générale de la concurrence, de la consommation et de la répression des fraudes (DGCCRF).
There are also sector-specific labeling regulations:
- Regulation on the common organization of the markets in agricultural products n°1308/2013 for wine
- Decree n°2012-655 of May 4, 2012 on the labeling and traceability of wine products and certain oenological practices
- Décret n°2007-628 du 27 avril 2007 relatif aux fromages et spécialités fromagères
Labeling rules for official signs identifying quality and origin
European Union logos (PDO, PGI, TSG)
For PDO, PGI and TSG, each of the 3 logos must be accompanied by the registered name (name of the product under SIQO, according to regulation (EU) n°2025/26).
Their affixing is mandatory for agri-food products.
Download the logos:
- PDO - Protected Designation of Origin : format .eps (500ko) / format .jpg (42ko)
- IGP - Indication géographique protégée : format .eps (517ko) / format .jpg (49ko)
- STG - Traditional Speciality Guaranteed: format .eps (514ko) / format .png (42ko)
Organic farming logos
The logo national AB has existed since 1985 and is owned by the French Ministry of Agriculture. While it enjoys a strong reputation in France, its use is nevertheless optional on products.
- Rules of trademark use (PDF format / 415ko)
- Information note, clarifying the scope of the mark for certification purposes (PDF format / 175ko)
- Labeling note for Organic Agriculture (PDF format / 779ko)
For the Eurofoil (Organic Agriculture), the logo's terms of use are defined by the règlement (UE) n°2018/848. The European organic logo is mandatory on all pre-packaged organic food products sold as such in the European Union. The words "certified by FR-BIO-XX" indicate the code of the certification body that inspected this product.
The INAO has also produced a labeling guide for organic products (PDF format / 779ko).
Download the logos:
- Organic farming (national "AB" logo): format .eps (371ko) / format .jpg (180ko)
- Organic farming (European "Eurofeuille" logo): format .eps (247ko) / format .jpg (4,6ko)
French logos (AOC, Label Rouge)
The AOC logo is protected by the World Intellectual Property Organization as a national emblem.
For Label Rouge, the registration number, the name and contact details of the ODG, and the certified characteristics must appear on the label where the logo appears.
- Rules governing the use of the Label Rouge trademark (PDF format / 161ko)
- Label Rouge logo graphic chart (updated 2013) (PDF format / 139ko)
- Précisions sur les règles d'usage de la marque "Label Rouge" dans les lieux de vente (hors restauration collective à caractère commercial) (format PDF / 91ko)
- Details on the rules for using the "Label rouge" trademark in commercial foodservice (PDF format / 92ko)
Download logos :
- Red label : format .eps (403ko) / format .png (110ko)
- Appellation d'origine contrôlée (AOC): format .eps (517ko) / format .jpg (83ko)
Rules specific to each product
In some cases, the specifications for a SIQO product may include special instructions for product packaging and labeling. It is therefore essential to carefully study the SIQO specifications you produce. For specific questions, you can get in touch with the organization of defense and management or the territorial delegation of the INAO concerned by your product.
Consulter les coordonnées des délégations territoriales de l'INAO