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A Memento of SIQO in Brittany

The Observatoire économique des signes officiels d'identification de la qualité et de l'origine (SIQO) in Brittany has just published a new memento. This summary document not only reports on production trends, but also tracks and explains market and consumption trends.

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Couverture du Memento des SIQO en Bretagne
Couverture du Memento des SIQO en Bretagne

Dynamic production

Volumes of products under quality signs have grown again in Brittany:

  • In 2021, 74 products are recognized as Label Rouge, AOC, AOP, IGP or STG, which have generated sales of 427 million euros.
  • 15% of Breton farms are organic in 2021, representing 10.3% of the region's surface area. Brittany is also the leading producer of organic eggs and milk.
  • 5,433 tons of processed meat products were produced in 2021 under non-organic SIQO, including 441 tons of Label Rouge charcuterie.
  • More than 200,000 hectoliters of SIQO cider were produced in 2021 in Brittany.

Supporting food excellence sectors despite inflation

With the reopening of out-of-home catering outlets, the upturn in exports, the first applications of the EGALIM 2 law and the enthusiasm of buyers for French products displaying quality criteria, sales have held up for some of the sectors, despite the rise in production costs in 2021. Since then, as inflation has taken hold, the trend has deteriorated.

School catering, a lever for the sector?

As part of the meeting to launch this support, exchanges enabled us to discuss the levers that can be used to develop sectors under SIQO, in particular school catering. In Brittany, this represents 125 million meals consumed per year. The EGALIM law requires foodservice operators to source 50% quality products, including 20% organic. However, it is not prescriptive. As a result, the median rate of products purchased that meet the law's criteria is around 24% on the macantine.org platform. Solutions exist to ensure that collective catering becomes a sanctuary for local, quality produce: adapting quantities and the budget allocated to food purchases, reducing waste, diversifying suppliers, facilitating procurement by structuring supply chains... These are areas to be developed on a long-term basis.

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